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Thirty Years of Festival Studies: Progress and Prospects

  • Journal of Tourism Sciences
  • Abbr : JTS
  • 2020, 44(2), pp.9-32
  • DOI : 10.17086/JTS.2020.44.2.9.32
  • Publisher : The Tourism Sciences Society Of Korea
  • Research Area : Social Science > Tourism
  • Received : January 10, 2020
  • Accepted : February 11, 2020
  • Published : March 1, 2020

Kim, Yong-Soo 1,  Lee, Hoon 1

1한양대학교

Excellent Accredited

ABSTRACT

This study examines the flow of tourism research on festivals during the past 30 years and discusses the implications and future prospects of festival research. We analyzed 482 papers published in the seven top-ranked journals in the KCI citation index in the field of tourism. Through content analysis, the flow and trends were examined from three perspectives: subject, year, and research contribution. The research topics were classified into “microscopic research” focusing on the festival participants, “medianscopic research” covering the organization and characteristics of the festival, and “macroscopic research” dealing with the political, economic, social, and cultural influences surrounding the festival. The main characteristics and meanings of each period were examined by dividing them into four periods: beginning (1989~1996), leaping (1997~2004), developing (2005~2010), and reflecting (2011~present). Citation index (IF), which summarizes the number of citations for each paper in subsequent studies, was used to examine the research contribution of each journal and the research contribution of individual articles. Six key issues were proposed: ① tourism and internationalization of festivals; ② motivation, experience, and satisfaction; ③ behavioral intentions and actual behavior; ④ research on non-participants; ⑤ evaluation and promotion; and ⑥ festivals as a leisure culture in which local residents participate. Through this study, we hope that Korea's festivals will be provided a foundation for sustainable growth where festival participants and all interested parties can be happy together.

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