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@article{ART001734961},
author={서재희},
title={A Study on the Factors Affecting the Adoption of Mobile Cloud Computing Service},
journal={Journal of Knowledge Information Technology and Systems},
issn={1975-7700},
year={2012},
volume={7},
number={6},
pages={89-104}

TY - JOUR
AU - 서재희
TI - A Study on the Factors Affecting the Adoption of Mobile Cloud Computing Service
JO - Journal of Knowledge Information Technology and Systems
PY - 2012
VL - 7
IS - 6
PB - Korea Knowledge Information Technology Society
SP - 89
EP - 104
SN - 1975-7700
AB - The purposes of this study are to find out the factors affecting to the behavioral intention of using mobile cloud computing services and to examine the difference in the usage of mobile cloud computing services between smartphone users and tablet or netbook users. The research model was generated based on UTAUT(Unified Theory of Acceptance and Usage of Technology). In verifying the hypothesis, 304 data from a survey were analyzed by using Structural Equation Modeling(SEM). The collected data were analyzed by AMOS 18. The results of the data analysis, most of the hypothesis used in the research model was adopted. Research findings show that most factors of UTAUT are related to intention to use of mobile cloud computing. The result indicated that performance expectancy, effect expectancy and social influences have positive influences on the intention to use of mobile cloud computing services and facilitating conditions and intention to use have positive influences on the usages of services.
KW - Mobile Cloud Computing Services;UTAUT;New Technology Adoption;Intention to Use;Tablet PC
DO -
UR -
ER -

서재희. (2012). A Study on the Factors Affecting the Adoption of Mobile Cloud Computing Service. Journal of Knowledge Information Technology and Systems, 7(6), 89-104.

서재희. 2012, "A Study on the Factors Affecting the Adoption of Mobile Cloud Computing Service", Journal of Knowledge Information Technology and Systems, vol.7, no.6 pp.89-104.

서재희 "A Study on the Factors Affecting the Adoption of Mobile Cloud Computing Service" Journal of Knowledge Information Technology and Systems 7.6 pp.89-104 (2012) : 89.

서재희. A Study on the Factors Affecting the Adoption of Mobile Cloud Computing Service. 2012; 7(6), 89-104.

서재희. "A Study on the Factors Affecting the Adoption of Mobile Cloud Computing Service" Journal of Knowledge Information Technology and Systems 7, no.6 (2012) : 89-104.

서재희. A Study on the Factors Affecting the Adoption of Mobile Cloud Computing Service. Journal of Knowledge Information Technology and Systems, 7(6), 89-104.

서재희. A Study on the Factors Affecting the Adoption of Mobile Cloud Computing Service. Journal of Knowledge Information Technology and Systems. 2012; 7(6) 89-104.

서재희. A Study on the Factors Affecting the Adoption of Mobile Cloud Computing Service. 2012; 7(6), 89-104.

서재희. "A Study on the Factors Affecting the Adoption of Mobile Cloud Computing Service" Journal of Knowledge Information Technology and Systems 7, no.6 (2012) : 89-104.