@article{ART002233837},
author={Im, Yoon Soo and Kim, JaeTae},
title={The Effect of Customer Satisfaction and Switching Barriers on the Determinants for the Tenant of the Small and Medium Building on the Recontract Intention},
journal={Korea Real Estate Review},
issn={2092-5395},
year={2017},
volume={27},
number={2},
pages={77-94}
TY - JOUR
AU - Im, Yoon Soo
AU - Kim, JaeTae
TI - The Effect of Customer Satisfaction and Switching Barriers on the Determinants for the Tenant of the Small and Medium Building on the Recontract Intention
JO - Korea Real Estate Review
PY - 2017
VL - 27
IS - 2
PB - korea real estate research institute
SP - 77
EP - 94
SN - 2092-5395
AB - The aim of the study is to find the effect of customer satisfaction and the switching barriers on the determinants for building tenants. This study is focused on the small and medium building rather than large one in terms of the building scale. The analysis has been done based on 257 questionnaires collected from the tenants running a business in Gangnam-gu and Seocho-gu.
Following is the results summary of the research: First, we have found that the tenant satisfaction level of location, cost and management of the building has a positive influence on recontract intention.
Second, we have assured that the service level of facilities of the building has a nonsignificant influence maybe because the expectation level of the service of building facilities is different from each tenant.
Finally, we have found from this study that tenants have a tendency to renew the contract with the current landlord if building service is in O.K level even if they want to relocate to other buildings. The main reason is due to the switching barriers from the standpoint of the financial risk along with time consuming job to find better place than current one.
KW - small and medium building;determinant for tenant;customer satisfaction;switching barrier;recontract intention
DO -
UR -
ER -
Im, Yoon Soo and Kim, JaeTae. (2017). The Effect of Customer Satisfaction and Switching Barriers on the Determinants for the Tenant of the Small and Medium Building on the Recontract Intention. Korea Real Estate Review, 27(2), 77-94.
Im, Yoon Soo and Kim, JaeTae. 2017, "The Effect of Customer Satisfaction and Switching Barriers on the Determinants for the Tenant of the Small and Medium Building on the Recontract Intention", Korea Real Estate Review, vol.27, no.2 pp.77-94.
Im, Yoon Soo, Kim, JaeTae "The Effect of Customer Satisfaction and Switching Barriers on the Determinants for the Tenant of the Small and Medium Building on the Recontract Intention" Korea Real Estate Review 27.2 pp.77-94 (2017) : 77.
Im, Yoon Soo, Kim, JaeTae. The Effect of Customer Satisfaction and Switching Barriers on the Determinants for the Tenant of the Small and Medium Building on the Recontract Intention. 2017; 27(2), 77-94.
Im, Yoon Soo and Kim, JaeTae. "The Effect of Customer Satisfaction and Switching Barriers on the Determinants for the Tenant of the Small and Medium Building on the Recontract Intention" Korea Real Estate Review 27, no.2 (2017) : 77-94.
Im, Yoon Soo; Kim, JaeTae. The Effect of Customer Satisfaction and Switching Barriers on the Determinants for the Tenant of the Small and Medium Building on the Recontract Intention. Korea Real Estate Review, 27(2), 77-94.
Im, Yoon Soo; Kim, JaeTae. The Effect of Customer Satisfaction and Switching Barriers on the Determinants for the Tenant of the Small and Medium Building on the Recontract Intention. Korea Real Estate Review. 2017; 27(2) 77-94.
Im, Yoon Soo, Kim, JaeTae. The Effect of Customer Satisfaction and Switching Barriers on the Determinants for the Tenant of the Small and Medium Building on the Recontract Intention. 2017; 27(2), 77-94.
Im, Yoon Soo and Kim, JaeTae. "The Effect of Customer Satisfaction and Switching Barriers on the Determinants for the Tenant of the Small and Medium Building on the Recontract Intention" Korea Real Estate Review 27, no.2 (2017) : 77-94.