Journal of Tourism Sciences 2023 KCI Impact Factor : 2.7
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pISSN : 1226-0533 / eISSN : 2713-6388
- https://journal.kci.go.kr/JTS
KJCKorea
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The Structural Holes in the Strategic Networks and the Performance of Hotels: The Social Network Analysis for The Five Star Hotels in Korea
- Journal of Tourism Sciences
- Abbr : JTS
- 2006, 30(4), pp.67-86
- Publisher : The Tourism Sciences Society Of Korea
- Research Area : Social Science > Tourism
Taihoe Koo 1, Yuncheol Lee 2
1신안산대학교
2한국항공대학교
Accredited
ABSTRACT
This study aimed to analyze the network structural holes and the performance of the hotels in Korea. The hypotheses were investigated to identify the different types of structural holes and to verify their impact on the performance of the hotels. Through the social network and statistical analysis, this study located that the effective size of the structural holes in the online networks and the additional networks, which the hotels were embedded, enhanced the REVPAR of those hotels.
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