@article{ART001320860},
author={Woon, Seung-Won and Changsoo Kim},
title={The effect of local festival volunteer's motivationon the continuous relationship},
journal={Journal of Tourism Sciences},
issn={1226-0533},
year={2009},
volume={33},
number={1},
pages={73-94}
TY - JOUR
AU - Woon, Seung-Won
AU - Changsoo Kim
TI - The effect of local festival volunteer's motivationon the continuous relationship
JO - Journal of Tourism Sciences
PY - 2009
VL - 33
IS - 1
PB - The Tourism Sciences Society Of Korea
SP - 73
EP - 94
SN - 1226-0533
AB - The role of volunteers is important for successful local festival. Managers of festival organizations have to make an effort for maintaining relationship with the volunteers continuously as long as they could provide their knowledge, skill and labor without any concomitant compensation. To maintain sustained relationship with the volunteers, managers are encouraged to understand their motivations. In this paper, authors examined these volunteer's motivation and the effect influencing their re-participation as a volunteer to the local festival. In the analysis four factors were identified: interest & social contribution, self-development, social effect and benefit & self-confidence. These four factors are argued all important to volunteer's continuous relationship.
KW - Local festival
Volunteer
Continuous relationship
Motivation
DO -
UR -
ER -
Woon, Seung-Won and Changsoo Kim. (2009). The effect of local festival volunteer's motivationon the continuous relationship. Journal of Tourism Sciences, 33(1), 73-94.
Woon, Seung-Won and Changsoo Kim. 2009, "The effect of local festival volunteer's motivationon the continuous relationship", Journal of Tourism Sciences, vol.33, no.1 pp.73-94.
Woon, Seung-Won, Changsoo Kim "The effect of local festival volunteer's motivationon the continuous relationship" Journal of Tourism Sciences 33.1 pp.73-94 (2009) : 73.
Woon, Seung-Won, Changsoo Kim. The effect of local festival volunteer's motivationon the continuous relationship. 2009; 33(1), 73-94.
Woon, Seung-Won and Changsoo Kim. "The effect of local festival volunteer's motivationon the continuous relationship" Journal of Tourism Sciences 33, no.1 (2009) : 73-94.
Woon, Seung-Won; Changsoo Kim. The effect of local festival volunteer's motivationon the continuous relationship. Journal of Tourism Sciences, 33(1), 73-94.
Woon, Seung-Won; Changsoo Kim. The effect of local festival volunteer's motivationon the continuous relationship. Journal of Tourism Sciences. 2009; 33(1) 73-94.
Woon, Seung-Won, Changsoo Kim. The effect of local festival volunteer's motivationon the continuous relationship. 2009; 33(1), 73-94.
Woon, Seung-Won and Changsoo Kim. "The effect of local festival volunteer's motivationon the continuous relationship" Journal of Tourism Sciences 33, no.1 (2009) : 73-94.
