본문 바로가기
  • Home

An Evaluation of the Quality and Level of Satisfactionon Royal Palace Tourism- Focusing on Authentic Experience and HISTOQUAL -

  • Journal of Tourism Sciences
  • Abbr : JTS
  • 2009, 33(6), pp.37-54
  • Publisher : The Tourism Sciences Society Of Korea
  • Research Area : Social Science > Tourism

Jisun KIm 1 Lee, Hoon 1

1한양대학교

Accredited

ABSTRACT

Recently an interest in royal palace tourism has increased in Korea as a type of special interest tourism(SIT). This study proposed a 6 dimension conceptual model of evaluating the quality of royal palace tourism experience (i.e., interpretation, convenience, responsiveness, contents, objective authenticity, existential authenticity) and examined the impacts of the 6 factors on overall satisfaction and intention of revisit and recommendation. Data were collected from 614 domestic and foreign travellers at the five royal palaces in Seoul. Results showed that 'interpretation' was the most important factor in explaining 'general satisfaction' and 'intention of recommend', while 'existential authenticity' was the most important factor that impact on 'intention of revisit'. These suggest that interpretation and existential authenticity could be considered as the important factors in royal palace tourism quality and satisfaction.

Citation status

* References for papers published after 2022 are currently being built.