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Relationship Between Supply Chain Integration amongMedical Tourism Corporations and their Performances:Role of Internal and External Factors as Moderate Variables

  • Journal of Tourism Sciences
  • Abbr : JTS
  • 2013, 37(2), pp.141-161
  • Publisher : The Tourism Sciences Society Of Korea
  • Research Area : Social Science > Tourism

Jo, Seung-A 1 Choi, Seung-Dam 2

1대구가톨릭대학교
2한양대학교

Accredited

ABSTRACT

The purpose of this study is to investigate the relationship between medical tourism corporations' supply chain integration and corporate performance considering the convergent characteristic of medical tourism industry. Three hypotheses were formulated based on theoretical discussion. First, as the level of supply chain integration among medical tourism corporations grows higher, it is more likely to have positive influence on corporate performance. Second and third, the effects of supply chain integration among medical tourism corporations on corporate performance vary depending on the level of internal and external factors. Through the verification of the hypotheses, it was revealed that the higher the level of supply chain integration among medical tourism corporations becomes, the more it was likely to have a positive influence on corporate performance. Second and third, it was proved that the effects of supply chain integration among medical tourism corporations on corporate performance varied depending on the level of internal and external factors.

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