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@article{ART001920905},
author={Jee-Won Kang and Namkung Young},
title={The Effects of Individual Motivation Factors and Network Externalities on Satisfaction in Restaurant Information Sharing on SNS},
journal={Journal of Tourism Sciences},
issn={1226-0533},
year={2014},
volume={38},
number={8},
pages={203-225}

TY - JOUR
AU - Jee-Won Kang
AU - Namkung Young
TI - The Effects of Individual Motivation Factors and Network Externalities on Satisfaction in Restaurant Information Sharing on SNS
JO - Journal of Tourism Sciences
PY - 2014
VL - 38
IS - 8
PB - The Tourism Sciences Society Of Korea
SP - 203
EP - 225
SN - 1226-0533
AB - Information sharing on SNS has been acknowledged as an essential element for businesses recently. The purpose of this study was to identify the effects of individual motivation factors and network externalities factors on satisfaction in restaurant information sharing on SNS. A total of 529 questionnaires were collected from participants who had shared restaurant information on a SNS within the last month. The results were as follows. First, individual motivation factors and network externalities significantly influenced perceived enjoyment and satisfaction in restaurant information sharing on SNS. Second, perceived enjoyment significantly influenced satisfaction in restaurant information sharing on SNS. These findings suggest that SNS managers need to satisfy individual motivations and enhance SNSs' network alities in order to deliver enjoyable experiences in restaurant information sharing on SNS.
KW - Social networking site;Restaurant information sharing;Individual motivation factors;Network externalities;Perceived enjoyment
DO -
UR -
ER -

Jee-Won Kang and Namkung Young. (2014). The Effects of Individual Motivation Factors and Network Externalities on Satisfaction in Restaurant Information Sharing on SNS. Journal of Tourism Sciences, 38(8), 203-225.

Jee-Won Kang and Namkung Young. 2014, "The Effects of Individual Motivation Factors and Network Externalities on Satisfaction in Restaurant Information Sharing on SNS", Journal of Tourism Sciences, vol.38, no.8 pp.203-225.

Jee-Won Kang, Namkung Young "The Effects of Individual Motivation Factors and Network Externalities on Satisfaction in Restaurant Information Sharing on SNS" Journal of Tourism Sciences 38.8 pp.203-225 (2014) : 203.

Jee-Won Kang, Namkung Young. The Effects of Individual Motivation Factors and Network Externalities on Satisfaction in Restaurant Information Sharing on SNS. 2014; 38(8), 203-225.

Jee-Won Kang and Namkung Young. "The Effects of Individual Motivation Factors and Network Externalities on Satisfaction in Restaurant Information Sharing on SNS" Journal of Tourism Sciences 38, no.8 (2014) : 203-225.

Jee-Won Kang; Namkung Young. The Effects of Individual Motivation Factors and Network Externalities on Satisfaction in Restaurant Information Sharing on SNS. Journal of Tourism Sciences, 38(8), 203-225.

Jee-Won Kang; Namkung Young. The Effects of Individual Motivation Factors and Network Externalities on Satisfaction in Restaurant Information Sharing on SNS. Journal of Tourism Sciences. 2014; 38(8) 203-225.

Jee-Won Kang, Namkung Young. The Effects of Individual Motivation Factors and Network Externalities on Satisfaction in Restaurant Information Sharing on SNS. 2014; 38(8), 203-225.

Jee-Won Kang and Namkung Young. "The Effects of Individual Motivation Factors and Network Externalities on Satisfaction in Restaurant Information Sharing on SNS" Journal of Tourism Sciences 38, no.8 (2014) : 203-225.