@article{ART001978414},
author={허진 and Youngjin Lee},
title={The Three Factor structure of Tourist Satisfaction at Marine Leisure Tourist Destination},
journal={Journal of Tourism Sciences},
issn={1226-0533},
year={2015},
volume={39},
number={3},
pages={251-264},
doi={10.170861/JTS.2015.39.1.251}
TY - JOUR
AU - 허진
AU - Youngjin Lee
TI - The Three Factor structure of Tourist Satisfaction at Marine Leisure Tourist Destination
JO - Journal of Tourism Sciences
PY - 2015
VL - 39
IS - 3
PB - The Tourism Sciences Society Of Korea
SP - 251
EP - 264
SN - 1226-0533
AB - According to recent studies, a product attribute or a service attribute asymmetrically affects overall satisfaction. Following the recent studies, this paper offers a categorization of attribute satisfaction with a Marine Leisure Tourist Destination by applying Three-Factor Model of Customer Satisfaction. According to the result, Natural resources are identified as ‘Basic Factors’, Food related attribute, Lodge related attribute, and Gudie & Information related attribute as ‘Performance Factors’, Accessibility in Tourist Destination as ‘Excitement Factors’. It is important for planners and marketers in tourist destination to recognize which attribute satisfaction leads to the increase in the overall satisfaction and the decrease in the overall dissatisfaction. Our study not only makes scholarly contributions to the study on marine tourism but also offers practical and useful suggestions on marine tourism planning.
KW - Marine leisure tourist destination;Attribute-level satisfaction;Tourist overall satisfaction;Three factor model of satisfaction
DO - 10.170861/JTS.2015.39.1.251
ER -
허진 and Youngjin Lee. (2015). The Three Factor structure of Tourist Satisfaction at Marine Leisure Tourist Destination. Journal of Tourism Sciences, 39(3), 251-264.
허진 and Youngjin Lee. 2015, "The Three Factor structure of Tourist Satisfaction at Marine Leisure Tourist Destination", Journal of Tourism Sciences, vol.39, no.3 pp.251-264. Available from: doi:10.170861/JTS.2015.39.1.251
허진, Youngjin Lee "The Three Factor structure of Tourist Satisfaction at Marine Leisure Tourist Destination" Journal of Tourism Sciences 39.3 pp.251-264 (2015) : 251.
허진, Youngjin Lee. The Three Factor structure of Tourist Satisfaction at Marine Leisure Tourist Destination. 2015; 39(3), 251-264. Available from: doi:10.170861/JTS.2015.39.1.251
허진 and Youngjin Lee. "The Three Factor structure of Tourist Satisfaction at Marine Leisure Tourist Destination" Journal of Tourism Sciences 39, no.3 (2015) : 251-264.doi: 10.170861/JTS.2015.39.1.251
허진; Youngjin Lee. The Three Factor structure of Tourist Satisfaction at Marine Leisure Tourist Destination. Journal of Tourism Sciences, 39(3), 251-264. doi: 10.170861/JTS.2015.39.1.251
허진; Youngjin Lee. The Three Factor structure of Tourist Satisfaction at Marine Leisure Tourist Destination. Journal of Tourism Sciences. 2015; 39(3) 251-264. doi: 10.170861/JTS.2015.39.1.251
허진, Youngjin Lee. The Three Factor structure of Tourist Satisfaction at Marine Leisure Tourist Destination. 2015; 39(3), 251-264. Available from: doi:10.170861/JTS.2015.39.1.251
허진 and Youngjin Lee. "The Three Factor structure of Tourist Satisfaction at Marine Leisure Tourist Destination" Journal of Tourism Sciences 39, no.3 (2015) : 251-264.doi: 10.170861/JTS.2015.39.1.251