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Templestay Participants’ Subjectivities: Q-Methodology

Kim Mi Jung 1,  You, Hyung-Sook 2

1동의대학교 경제경영전략연구소
2동의대학교

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ABSTRACT

This study was to examine the perception and the type of experience participants of templestay by applying Q methodology known as subjectivity research to analyze objectively the subjective emotion of the experience participants of templestay. As the individual isolation phenomenon and the alienation phenomenon of modern people have grown recently, templestay as the moral cultural value and the various communication programs is realized to increase the social public value. Therefore, the understanding of Buddhist moral culture of templestay takes charge of a more important role and the need of the tourism resources of the moral culture is required as providing the programs which increased the moral value, the healing over the relaxation and furthermore the healthy integration of individuals and society. Q methodology was conducted by collecting Q statements target at 28 people that had an experience of participating in templestay in Busan from Dec. 25, 2014 to Jan. 3, 2015. The result of this study was that the types of recognition level of templestay of templestay participants were totally 4 which were the type of selfgrowth, the type of tourism/educational experience, the type of healing/curing experience and the type of tourism/stress-relieved, and each analyzed type would suggest the standards and the direction of the experience program of the future templestay and furthermore would be considered to be contributed to invigoration of templestay industry.

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