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@article{ART002160134},
author={Lee, Sang-Hoon and syryu},
title={A Study on the Differences in Preference of Accommodation Attributes and Experience Activities by Long-stay Rural Visitors’ Motivation},
journal={Journal of Tourism Sciences},
issn={1226-0533},
year={2016},
volume={40},
number={10},
pages={61-78},
doi={10.17086/JTS.2016.40.10.61.78}

TY - JOUR
AU - Lee, Sang-Hoon
AU - syryu
TI - A Study on the Differences in Preference of Accommodation Attributes and Experience Activities by Long-stay Rural Visitors’ Motivation
JO - Journal of Tourism Sciences
PY - 2016
VL - 40
IS - 10
PB - The Tourism Sciences Society Of Korea
SP - 61
EP - 78
SN - 1226-0533
AB - Considering the current interest in “long-stay rural visitors”, the purpose of this study was to identify accommodation preferences and to analyze the “experience preference” of each. The Motivation-types of long-stay rural visitors were divided into an “affirmative activity type” group, a “passive activity type” group, and a “relaxation-type” group. Local safety was the most important attribute for “long-stay visitors” when they selected accommodation. Accommodation quality and rural amenity resources followed as the attributes second in importance. These findings imply that rural tourism development policies should not be focused on just the resource development of a village but must also include village safety and the accommodations in which visitors can stay. Based on the analysis results regarding group experience preference, “rural cultural experience” was selected as the highest-rate attribute that visitors wanted to experience in all three groups. In contrast, agriculture experience was found to be the least preferred attribute in all response groups. The results showed that “weak-activity visitors” were less likely to choose agriculture experience.
KW - Rural tourism;Motivation;Accommodation;Activity preference;Cluster analysis
DO - 10.17086/JTS.2016.40.10.61.78
ER -

Lee, Sang-Hoon and syryu. (2016). A Study on the Differences in Preference of Accommodation Attributes and Experience Activities by Long-stay Rural Visitors’ Motivation. Journal of Tourism Sciences, 40(10), 61-78.

Lee, Sang-Hoon and syryu. 2016, "A Study on the Differences in Preference of Accommodation Attributes and Experience Activities by Long-stay Rural Visitors’ Motivation", Journal of Tourism Sciences, vol.40, no.10 pp.61-78. Available from: doi:10.17086/JTS.2016.40.10.61.78

Lee, Sang-Hoon, syryu "A Study on the Differences in Preference of Accommodation Attributes and Experience Activities by Long-stay Rural Visitors’ Motivation" Journal of Tourism Sciences 40.10 pp.61-78 (2016) : 61.

Lee, Sang-Hoon, syryu. A Study on the Differences in Preference of Accommodation Attributes and Experience Activities by Long-stay Rural Visitors’ Motivation. 2016; 40(10), 61-78. Available from: doi:10.17086/JTS.2016.40.10.61.78

Lee, Sang-Hoon and syryu. "A Study on the Differences in Preference of Accommodation Attributes and Experience Activities by Long-stay Rural Visitors’ Motivation" Journal of Tourism Sciences 40, no.10 (2016) : 61-78.doi: 10.17086/JTS.2016.40.10.61.78

Lee, Sang-Hoon; syryu. A Study on the Differences in Preference of Accommodation Attributes and Experience Activities by Long-stay Rural Visitors’ Motivation. Journal of Tourism Sciences, 40(10), 61-78. doi: 10.17086/JTS.2016.40.10.61.78

Lee, Sang-Hoon; syryu. A Study on the Differences in Preference of Accommodation Attributes and Experience Activities by Long-stay Rural Visitors’ Motivation. Journal of Tourism Sciences. 2016; 40(10) 61-78. doi: 10.17086/JTS.2016.40.10.61.78

Lee, Sang-Hoon, syryu. A Study on the Differences in Preference of Accommodation Attributes and Experience Activities by Long-stay Rural Visitors’ Motivation. 2016; 40(10), 61-78. Available from: doi:10.17086/JTS.2016.40.10.61.78

Lee, Sang-Hoon and syryu. "A Study on the Differences in Preference of Accommodation Attributes and Experience Activities by Long-stay Rural Visitors’ Motivation" Journal of Tourism Sciences 40, no.10 (2016) : 61-78.doi: 10.17086/JTS.2016.40.10.61.78