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Comparing Development Programs of Regional Specialized Convention by the Semantic Network Analysis Methods-Focused on Daegu and Busan Cases-

  • Journal of Tourism Sciences
  • Abbr : JTS
  • 2019, 43(7), pp.183-200
  • DOI : 10.17086/JTS.2019.43.7.183.200
  • Publisher : The Tourism Sciences Society Of Korea
  • Research Area : Social Science > Tourism
  • Received : August 6, 2019
  • Accepted : September 23, 2019
  • Published : October 1, 2019

Miseong Kim 1 SEO, YUBIN 1 Hyun-Jung Kim 1 Lee, Hey-ryon 1

1경희대학교

Excellent Accredited

ABSTRACT

This study was conducted to compare the policies and implementation regarding the development of regional specialized conventions, their further development, and maximizing their social value. Daegu Metropolitan City and Busan Metropolitan City were selected as research areas among the cities that had started regional specialized convention projects carried out by their respective local governments in the initial stage. The policy analysis was proceeded through content analysis based on project announcements of each area. For analyzing the phenomenon reflected in the media, the authors collected 248 articles in Daegu and 986 articles in Busan since 2012, when the policy started. From the articles, a semantic network analysis was performed by using Textom. The results show that the term “regional specialized convention” itself was not widely publicized, but that the direction pursued by development policy was paid off in implementation.

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