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Classifications and Content Analyses of Social Networking Services Research

  • Journal of Knowledge Information Technology and Systems
  • Abbr : JKITS
  • 2011, 6(5), pp.81-96
  • Publisher : Korea Knowledge Information Technology Society
  • Research Area : Interdisciplinary Studies > Interdisciplinary Research
  • Published : October 31, 2011

Cheong Ki ju 1,  서효영 1,  Cho, SeongDo 1

1전남대학교

Candidate

ABSTRACT

The purpose of this study is to conduct content analyses to figure out current trends of social networking services studies and present the directions for the future research. This study analyzes 53 domestic studies and 10 international research based upon key words. The results indicate that SNS systems, web-site quality, communications, marketing and consumers' use motives are the main research topics. Prior research mainly put high priorities on systems and web-site qualities that are the main issues in the area of management information system. In contrast, marketing and consumers' use motives are the current issues. In the future besides management information system the studies on SNS should include more applied areas such as marketing, consumers' motives and other management topics.

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