A Study of Emotional Words in Sightseeing Goods Consuming Experience (관광상품 소비경험에서의 감성 단어의 연구)

Jonghoon Kim (김종훈); 박은하

A Study of Emotional Words in Sightseeing Goods Consuming Experience

Journal of Tourism Sciences
Abbr : JTS
2011, 35(7), pp.211-230
Publisher : The Tourism Sciences Society Of Korea
Research Area : Social Science > Tourism

Jonghoon Kim ¹, 박은하 ¹

¹인천대학교

Accredited

ABSTRACT

The importance of emotion in tourism experiences has been widely discussed in many previous researchers. However, to date, not many study actually investigated the emotion related words that people use when they describe their tourism experiences. This study examined the emotional words that Korean people use when they explain their tourism experiences in three steps. First, from the 434 Korean emotion related words, 125 words were extracted by three researchers. Then, the 125 words were categorized into 61 negative emotional words and 65 positive emotional words based on a survey of 300 respondents. Finally, the most representative 49 emotion related words(25 negative and 24 positive) were selected out of the 125 words. After finalizing the emotional words list, the 49 emotional words were compared with Richins(1997) scale of emotional expression. The 49 emotional words were also classified into three categories according the three phases of a travel.

KEYWORDS

Emotion, Consumption experience, Emotion word

Citation status

* References for papers published after 2023 are currently being built.

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