Based on the image of longevity areas in Jeju Island, author examines
strategies of how to connect them to tourism resources.
He argues four strategy polices: First, to be successful in “Island of
Longevity” images, it is necessary to establish firmly the ‘International Free
City’ and an ‘Island of Peace’. Second, new tourism programs in the longevity
areas must be contrived and connected with other sightseeing resorts to
enhance the image of longevity.
Third, a town for the aged as one of the leading industries in Yere,
Seogwipo, is suggested to build and to foster the business for the aged.
Fourth, besides the image of longevity, many other creative alternatives are
needed to develop our tourism industries.